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Hindsight Website Launch.
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Hindsight Website Launch

At Openhouse, we're always encouraging our clients to step out of their comfort zone and embrace new and creative ways to get their business message (and personality) across - never forgetting who the target audience is along the way, of course. 

Hindsight are an innovative software company blazing a trail in Behaviour Driven Development. And when it comes to their marketing communications, they have continued walking that inventive path with us - helping them stand head and shoulders above their competition. 

Take a look at what we've done together so far:

1. Visit Hindsight's website: new branding, bold & confident design, clear & precise words.
Pru and team 3

2. Meet Pru, Dev and Trev; a trio of characters who will be used across a wide range of Hindsight's marketing material:

Pru and team 3

3. Watch Hindsight's stop frame illustration below, developed as part of a wider campaign to demonstrate one of the main principles of BDD: Shared Understanding.

4. Explore screenprinting. Art and IT combine to produce a set of posters for Hindsight's clients and prospects. A new poster will be developed every six months, highlighting a new BDD message each time.

Pru and team 3

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Shared Link Image (600 x 315)